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When you manage IT services for dozens of clients, things will occasionally go sideways: a patch takes longer than expected, a sync job stalls, or a cloud migration hits a snag. In those moments, your message matters as much as your fix.And yet, most support replies sound the same:
“Thank you for your understanding.”
It’s polite. But it’s also overused, vague, and sometimes a little hollow. Your clients deserve more than autopilot empathy; they deserve sincerity, ownership, and trust.
This article explores 30 alternative ways to express gratitude when clients show patience, flexibility, or forgiveness, with real-world phrasing you can adapt for tickets, email threads, or client updates.
The phrase used to mean something. Now, it often lands as a polite form of dismissal.
It assumes the customer is understanding, which can sound like you’re telling them how to feel. It also skips over the actual sentiment: appreciation.
For MSPs, that nuance matters. Clients trust you with their uptime, security, and continuity. Every word in your message reflects how you handle that trust.
When your systems go down or maintenance runs long, a simple thank you isn’t enough. The better approach is to:
Let’s rework that sentiment, one phrase at a time.
These versions show respect for their time and trust, while assuring them action is underway.
Short, sincere, and safe for any delay.
“We appreciate your patience while we complete your Office 365 migration. We’ll notify you as soon as mailbox syncs are finalized.”
Adds a human touch; good for conversational tones.
“Thank you for bearing with us during the security patch rollout. Everything should stabilize shortly.”
Use this when you’ve had to reschedule downtime or switch plans.
“We truly value your flexibility around today’s maintenance window. Your cooperation helps us ensure long-term reliability.”
For situations where you’re resolving a recurring or tricky issue.
“Your report helped us trace the cause, and we appreciate you allowing us the time to make this right.”
Personal, reflective, and humble.
“Your patience means a lot to our team as we coordinate with Microsoft support on this integration issue.”
These phrases shift the tone from apology to commitment, showing accountability and progress.
Puts focus on your determination, not just the delay.
“We’re committed to resolving the alert sync issue between DeskDay and NinjaOne, and we’ll share updates as we progress.”
A confident, reassuring tone.
“You have our full attention on this backup failure. We’ll update you within the hour.”
Communicates both transparency and empathy.
“We’ll keep you updated as we work through the latency issue. Thank you for staying patient.”
Ideal for showing determination during urgent incidents.
“Our NOC is on it around the clock; we won’t rest until this is fixed.”
Adds personal ownership, great for direct client messages.
“I’m dedicated to getting this sorted out for you today. Thank you for staying in touch as we test the patch.”
Acknowledging their effort builds mutual respect as it turns an issue into teamwork.
For when clients catch issues early.
“Thank you for bringing this login bug to our attention. Your quick feedback helps us maintain platform reliability.”
Use when clients provide screenshots, logs, or context.
“We appreciate the information you shared. It helped us replicate the issue and expedite the fix.”
Best during large-scale incidents where multiple clients are involved.
“Thank you for your cooperation as we apply security updates across all managed tenants.”
When clients share constructive feedback after an issue.
“We’re grateful for your input on how the alert system behaved. It’ll help us fine-tune notifications.”
Shows shared responsibility and partnership.
“Thank you for working with us on the VPN reconnection process; your test results were invaluable.”
Sometimes, clients won’t love your answer, but you can still show grace and empathy.
Acknowledges both the problem and the emotion.
“We understand this isn’t ideal, and we’re grateful for your patience as Microsoft resolves the authentication outage.”
More formal, good for service-wide communications.
“We appreciate your understanding and support during this migration period.”
Adds a touch of humanity and humility.
“Thank you for your grace and patience while we restore historical ticket data.”
Powerful in high-impact issues where clients rely on your expertise.
“Thank you for trusting us to resolve this email delivery delay. Our engineers are working directly with Microsoft to ensure full restoration.”
Ideal for long-term clients who’ve shown understanding more than once.
“We appreciate your kindness during this process. We know this has been frustrating.”
Use these when notifying clients about maintenance, delays, or policy changes.
Perfect for proactive changes, like migrations or upgrades.
“We appreciate your flexibility as we upgrade our monitoring infrastructure for faster response times.”
For preventive messaging, but avoid overuse.
“Thank you in advance for your patience during tonight’s scheduled patching.”
Reinforces collaboration and professionalism.
“We appreciate your partnership as we roll out updated MFA policies across all tenants.”
Shows humility after resolving a customer concern.
“Thank you for letting us make this right. We’ve restored full access and added an extra month of monitoring credits.”
Good for group messages or bulk communications.
“Your cooperation helps us deliver a better experience for all clients as we standardize patch policies.”
These phrases go beyond courtesy. They reinforce trust and emotional connection.
Balances gratitude with sincerity.
“Your patience and trust mean everything to us as we finalize the Microsoft Teams integration rollout.”
Ideal for long-term clients.
“We’re grateful for your continued partnership through these infrastructure improvements.”
Turns an issue into a positive reflection.
“Thank you for giving us the opportunity to improve. Your feedback helps us serve you better.”
Adds emotional weight; perfect for loyal, recurring clients.
“We deeply value your loyalty and patience as we finalize your custom dashboard features.”
Honest, confident, and full of heart.
“Thank you for sticking with us through this fix. We won’t let you down.”
In the MSP world, how you communicate during downtime or disruption is a reflection of your brand’s integrity. Clients don’t just remember the outage; they remember how you handled it.
Replacing “thank you for your understanding” with phrases that show authenticity and accountability builds trust far faster than technical perfection alone.
The next time you send a message during an incident, choose words that sound like you, not a template. Clients can tell the difference, and they’ll thank you for it.
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